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16 email marketing lessons i learned after writing over 1,000 promotional emails

16 Email Marketing Ethics To Follow For Successful Conversion

Here are 16 things you must and mustn’t do while writing a promotional email. 1. Focus On The Bigger Picture: It’s Not Just The Open And Click-Through Rates Open and click-through rates are often overhyped while other contributing elements were ignored. But are open rates and CTR of much significance? Here is a complete definition: …

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leveraging-personalization-to-boost-ROI-of-email-marketing-campaigns

Leveraging Personalization To Boost ROI Of Email Marketing Campaigns

Marketers experiment plethora of ideas armed with social listening tools to observe them in action. Some marketing specialists say that email marking will continue shaping the future of all business activities and are unlikely to see bouncy variation in audience’s interest which otherwise is the case of social media. As email marketing continue to make heaping …

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5 must know lead generation strategy to improve conversion

5 “Must-Know” Lead Generation Strategy To Improve Conversion

Every successful sales funnel begins with a practical B2B lead generation strategy. The ultimate goal is to convert many prospects within a narrow time span. Most brands engage in trial and error approach in their lead generation strategy while lacking a clear definition of objectives. Incorporating a poorly assembled strategy could complicate the matters and result …

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6 smart email tactics to boost your subscriber list

6 Ways Of Email Strategies To Grow Your Subscriber List

In the times when the buzzwords of marketing are content and social media, here is a proven tactic that still refuses to die. With an indestructible identity, email marketing has remained a top contender among all competing platforms. In 2016 alone, generous revenues were generated from the email marketing. Email marketing is a time tested …

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things you did not know could influence your b2b lead generation

Colors That Convert:Things You Didn’t Know Could Influence Your B2B Lead Generation

Color! It’s everywhere. But, do they make difference by adding charm to your marketing efforts? Perhaps, they do. A carefully chosen color combination can add instant appeal to your web marketing and branding. Earning the affection of followers is no easy task. It requires a dedicated effort to gladden the enthusiasts with a visual experience …

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how good is email marketing as a b2b lead generation

How Good Is Email Marketing As A B2B Lead Generation Tool?

Did you know that email marketing is one of many ideal platforms to benefit commerce? It ranks second among the list of other commonly used lead generation tools and fourth in efficiency. Over 600 people surveyed on LinkedIn were asked, “How marketers are adapting to new challenges”. 25% of the audience voted email as a …

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how will marketingagencies revamp the advertising.

How Will Marketing Agencies Revamp The Advertising?

Multiplying the email list is vital for any organization that infuses database to connect with business prospects. When the list building process is consistent, it can significantly dilate the stream of leads and sales volume. Many brands are turning towards digital campaigns that guarantee a quick turnaround. Also, Future-ready technologies that ease the mounting pressure on …

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