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Salesforce Data Management Platform

Salesforce DMP is a data management platform which captures, unifies and activates the data for strengthening consumer relationships. It along with AI, allows marketers to use the data for understanding customer’s journey. Every month Salesforce DMP interacts with more than 3 billion browsers and devices, processes more than 5 billion CRM records and organizes more than 200 billion consumer experiences which are personalized.

The benefits which Salesforce DMP provides are building absolute data profiles. Salesforce DMP gathers, stores and clusters the data for getting maximum returns from the marketing campaigns. There is a device graph to track customer’s behavior along the journey irrespective of their location. The second benefit which it provides is that it extracts new insights for deriving more signals and sources. A huge number of signals are available in different sources, Salesforce DMP is able to analyze all the signals with the help of AI. The process directs the marketer to target new customers. It also alerts the marketer to engage with the customers at the right time or moment. The third benefit which it provides is access to premium data sources. It streamlines the process to find new prospects from the reliable sources.

The best solution which DMP is able to provide is the ability to resolve incomplete information of customers, impersonalized interaction with customer and inability to track the frequency of ads send to each customer.

Companies that use Salesforce DMP

Company Name Website Contact Info Revenue
Athenahealth www.athenahealth.com (617) 402-1000 $861 Million
Cloudera www.cloudera.com (650) 362-0488 $869 Million
Glassdoor www.glassdoor.com (415) 339-9105 $201 Million
Informatica www.informatica.com (650) 385-5000 $1 Billion
SkyTouch Technology www.skytouchtechnology.com (602) 337-2800 $30 Million
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Companies Using Salesforce DMP, Market Share & Customers List

Enterprise Applications Market Share (in %)

Number of Salesforce DMP Customers Based on Different Selects

Salesforce DMP Customers by Country

Salesforce DMP Customers by State-wise in the USA

Salesforce DMP Customers by Industry

Salesforce DMP Customers by Revenue

Salesforce DMP Customers by Employee Size

Records Available by Segment

67,229
Total Contacts

67,229
Total Postal Universe

67,229
Total Emails Available

67,229
Total Phone Numbers

Companies Currently Using Salesforce DMP (Sample Data)

Company Name Website Address Address 1 City State Zipcode Country Phone Number Employee Size Revenue Size (USD) SIC Code SIC Industry
AARP www.aarp.org 6*1 **st St***t NW Washington DC 20049 United States (2*2) 4*4-2*8* 3,71 8699 Membership Organizations
City of New York www.nyc.gov 1 C*nt** Suite 530 New York City NY 10007 United States (2*2) 6*9-96** 325,00 9199 General Government
eBay Inc. www.ebay.com 2*2* H*mi*ton *v*nu* San Jose CA 95125 United States (4*8) *76-74** 14,10 *.6 B 5961 Catalog and Mail-Order Houses
Tempur Sealy International Inc. www.tempursealy.com 1*00 T*mpu* W*y Lexington KY 40511 United States (8*9) 2*9-*754 7,00 *.8 B 2511 Wood Household Furniture
The Madison Square Garden Company www.themadisonsquaregardencompany.com 11 P*nnsy*v*ni* P**z* 3*d F*oo* New York City NY 10001 United States (2*2) 46*-64** 2,94 *96.7 M 7999 Amusement and Recreation Services

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