Success Story of SAP



SAP is a European based MNC having its headquarters at Walldorf, Germany. It develops enterprise software that helps manage customer relations and business operations.

The company was started by five engineers who were working in the AI department of IBM. While working on the enterprise-wide based software in IBM, they were told to abandon the project. Instead of abandoning the project they started their own company under the name of system analysis and program development (SAP).

The five engineers were Dietmar Hopp, Klaus Tschira, Hans-Werner Hector, Hasso Plattner, and Claus Wellenreuther.

Success Story of SAP

SAP - Timeline

SAP was founded in 1972 by five engineers under the name system analysis and program development (SAP)

The first client was imperial chemical industries from Germany

In 1976 SAP moved the headquarters to the city of Walldorf, Germany

In 1992 SAP introduced SAP/R3 that integrated web technologies and internet in all areas of the system

In 1993 Palo Alto was included as a part of SAP Labs

From 1995 SAP released several versions of R3

In 2004 R/3 was replaced with the SAP ERP ECC

In 2006 SAP revenue increased up to 17%

In 2013, SAP announced to hire employees suffering from autism

In 2013 SAP acquired Hybris, a German company for its e-commerce capabilities

In 2014 SAP bought Concur technologies, a cloud-based software

In 2014 the same year, IBM and SAP made a partnership to sell the cloud-based services

In 2015 SAP launched the store as the e-commerce property for helping customers buy the products from the web

In 2016, SAP introduced SAP HANA meant to run on personal computers

In 2016 the same year, the company planned to make huge investments in IoT (internet of things)

In 2016 SAP made it to as the third largest software and programming company

In 2017 SAP had earnings of 23.5 billion Euro

In December 2018 SAP’s shares were valued at USD128 billion

SAP was in 28th position in the 100 great places to work for in 2019