Case Study:

InfoClutch helped the technology services company to reach high-end IBM Mainframe users.

Client Background

It is a British MNC based out of Newbury, UK. The company deals with different products such as management software and enterprise application integration. It is known for simplifying the IT transformation and accelerating the application delivery. The solutions they provide are analytics and big data, information management and governance, application modernization and connectivity, security, team collaboration and endpoint management among others.


Client Context

The organization has served 40,000 businesses worldwide and helped them transform their process the right way. It has collaborated with the top 10 telecommunication companies, top 10 pharmaceutical companies, and the top 10 aerospace and defense companies.

Their innovative solutions help customers win in the digital economy.

Challenge

The company faced the challenge of connecting with C-level executives, Managing Partner, MD and other top-level executives in the Europe and MEA region. Besides that, they were looking for customers who are regular users of the IBM Mainframe Technology, excluding the AS400. Moreover, they needed more than 3000 contacts, adding to the enormous challenges of the organization.

It was seen as a mammoth challenge until they approached InfoClutch.

Offered solutions

The representatives at InfoClutch addressed the challenges one by one. They provided 3000+ contacts of IBM Mainframe users from the European and the Middle East region. The information was specifically of the top-level executives, including the C-level, Mainframe Program Manager, Quality Manager, Head of Mainframe, software configuration manager and many more. They carefully developed the solution that omitted AS400 users from the business data.

The InfoClutch team was able to address immediate challenges

1) They offered the email address, contact number, mailing address, and other crucial information of the top-notch decision-makers. Besides that, they also provided the business details such as company size, revenue, location, tech stack and other company details to help the client rightly connect with the customer.
2) The team offered the right marketing data that helps shoot out the email to the right customer at the right time.
3) They offered the solution that was updated and result-oriented.


Outcome

  • 35% efficiency rate
  • 130% of response rate
  • 40% open rate
  • 20% click-through rate
Let us help you with the right prospect data

Reach Us Now: +1 (732) 851 3666


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