“Focus on growing your list all of the time as newer subscribers are more engaged adding to healthier open rates and ROI.” – Karl Murray

Email marketing is smarter than ever and is one of the top performing tactics used in the marketing industry. It’s about delivering the right content to the right person at the right time. As per the survey conducted by Econsultancy on 1000 web-based business, email marketing has the leading ROI than any other channel. Email is easy – only if you want it to be. Get hold and simplify before it gets complex. If you fail to do it right, you can be blacklisted. The best way for a perfect email is its power to message with honesty and authenticity. It works than any better. The question then is: “how can I know what my email marketing mistakes are and how do I fix them?” Do not despair. To help you save the trouble, we have put together seven email marketing mistakes that you may be making and here are some handy tips to use to avoid them.

Read Full Article: 7 Email Marketing Mistakes That Can Affect Your Marketing Campaign

Robert Jordan, a seasoned marketing professional with over 10 years of experience, currently working as Media Relations Manager at InfoClutch Inc. Have expertise in setting up the lead flow for budding startups and takes it to next level. Have a deep interest in SEO, SEM & Social Media related discussions. Always open for new ideas & discussions.

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