How to Trigger Ecommerce Conversion Rate this Holiday Season?

BY

INFOCLUTCH | DECEMBER 13, 2016

How to Trigger Ecommerce Conversion Rate this Holiday Season

The holiday season has started and it is going to sustain for couple of months. So, here is your opportunity to capitalize on it to drive more traffic, boost conversions and increase ROI.

Follow the tips below and see your holiday sales graph rising.

Strategies to be used:

Free Shipping

Easy Returns

Price Matching

Last Year’s Shopping Trends:

78 % shoppers went online to research or buy.

48% did majority shopping on or before Cyber Monday

41% purchased from a new retailer

Tips to Follow:

Don’t Miss to Promote offers on biggest holiday purchase dates like Thanksgiving Day, Black Friday, Cyber Monday, Green Monday, Christmas day and Free Shipping Day

Ensure fast loading of your website

Increase email frequency

Personalize

Use loyalty programs to attract existing customers

Build email list with a gift to engage new visitors

Make sure that your website and emails are mobile-friendly

Eliminate the need for registration at checkout

Give attractive discounts

Provide real-time customer support