Branding And Marketing Trends Of 2017 You Should Know

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INFOCLUTCH | FEBRUARY 15, 2017

Branding And Marketing Trends Of 2017 You Must Know

Data is the pillar of successful marketing

By using improved data feedbacks from the system, the marketers can actuate the marketing plans based on the user’s digital behavior.

It matters where and how you implement your plan

The geographically targeted SEO tactics have held prominence against the keyword driven method while targeting users via mobile devices.

No more dull content

Content marketing could come in the line of fire as marketing bosses push for stable conversion metrics that can be construed across boardroom.

Practicality of solution matters

Marketers will have to sort and segregate content with fluent tone conveying practical solution from those that are a far cry from an applicable solution.

Mobile platform is the new marketplace

Since the world has switched its attention from bulkier electronics to portable gadgets, the smartphones have become the new frontiers of competition. Hence, ads are intuitively customized for mobile phones and websites have evolved to turn visitors into customers.

Social Media is the cornerstone of selling experience

Ads are promulgated using social media. It seems that the overall contrast between the traditional ads and ones that sell the experience have diminished significantly.

Visual departments needs the ultimate attention

The looks and feel of your website will Influence a user’s response when they explore your site. Hence, it is imperative to make the right impression on both mobile and desktop platforms.

Robots may hurt human feelings

A fully automated marketing system that interacts with users could pose a risk if they are vaguely designed for engagement. Without the humanization, users could feel unpleasant and may affect their buying decisions.

Power of peep to peer promotion

Word of mouth is a top influencing factor that attracts hoards of new users to a product. It provides a user level perception to new shoppers. It is far more efficient than what is being told across official channels.

Revamp cyber security

Cyberspace is unsafe to any unsuspecting user. With more companies implementing automation, digital marketers are grappling against cyber attackers to keep their customers and prospects safe.